SAN FRANCISCO, April 25, 2017 /PRNewswire/ — Culture Amp, the world’s leading employee analytics and feedback platform, announced today that it has expanded its executive team with the appointment of JD Peterson as Chief Growth Officer.

«JD is an industry veteran who’s achieved tremendous success at high growth startups. Not only will he bring all those skills and experience to Culture Amp, but he also brings a personal passion for helping companies turn culture into a competitive advantage,» said Didier Elzinga, CEO and Co-Founder of Culture Amp. «We live in an era where business culture is a vital part of brand and performance. With JD’s help, we will be able to help more companies get the answers they need to build a stronger culture.»

Peterson joins Culture Amp with more than 15 years of experience helping companies fast-track their growth strategies by delivering world class customer service and product innovation. Most recently, Peterson was Chief Marketing Officer at Trello, the beloved visual collaboration tool recently acquired by Atlassian. Prior to that he was CRO and Interim CEO at Scripted, VP of Marketing at Zendesk and VP of Product at Marketo.

Thousands of global leaders trust Culture Amp to measure and manage culture — including Pixar, Airbnb, GoPro, Etsy, Warby Parker and Box. Culture Amp’s easy-to-use dashboards and reports empower HR professionals with real-time tools to to capture, understand and act on employee feedback.

«Culture Amp is helping companies around the globe become better places to work and I am excited to join this mission. The company has tremendous momentum in the market fueled by that rare combination of an amazingly talented team, innovative products, and a passionate community of customers,» said JD Peterson, newly appointed CGO of Culture Amp.

«Our goal is to make our platform accessible to every organization, team and individual – giving them the answers they need to make their culture stronger,» adds Peterson. «It starts by executing as a culture first company ourselves, while continuing to develop new products, invest in our community, and expand globally,» adds Peterson.

About Culture Amp
Culture Amp is the world’s most powerful employee feedback and analytics platform. We’ve brought together experts in technology, data science and industrial psychology to ensure everyone in the organization can get the clarity they need, when they need it. Measuring employee engagement, experience and 360 feedback is simple using Culture Amp. We’re proud to work with innovative companies from Airbnb to Aesop, Pinterest to Pixar, Slack to SoulCycle, Wikimedia to Warby Parker. Culture Amp started the global People Geek movement – a community of people who use data to make better decisions to help employees.

Press Contact: Amanda Brenci, [email protected], 407.902.9479


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SOURCE Culture Amp